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A Cross-cultural Analysis of Two China-US Game Cases and Tobacco Control Compliance


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This paper aims at exploring the China-US relations by analyzing the communication strategies and game intentions in two case studies and the cultural roots herein. Guided by the water and game theory for intercultural communication (WGICC) and cultural analyses, this study has found that in Case 1, China and the US have established initial win-win ties because of a mutually-beneficial trade system, the US intention to gain international recognition, and the romantic expectations of each other. In Case 2, both countries have suffered great losses due to the US pursuit of reinforced national identity and revitalized conservatism which set the stage for an endless line of plots to contain China. In return, China has been practicing a tit-for-tat strategy backed up with its grand ambition to forge a community with a shared future for mankind and ready to fight against containment and suppression from both the US and its allies. This study suggests an interactive pattern of win-win cooperation based on common needs and similar interests, and loss-loss confrontation based on real and imaginary fear while manifesting that the greatest Dao is expressed in the simplest terms. The findings can shed lighton appreciating China’s efforts in such domestic campaigns as tobacco control compliance and Covid-19 prevention and its diplomatic relations with other nations.
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Keywords: China-US game cases; tobacco control compliance; water and game theory for ICC; win-win and loss-loss

Document Type: Research Article

Affiliations: 1: Lecturer in Comparative Literature and Intercultural Communication, College of International Studies, Yangzhou University, Yangzhou and Lecturer in English Education, International Education School, Nanjing Institute of Railway Technology, Nanjing, Jiangsu, China. 2: Professor in Media and Communication Studies, College of International Studies and China Grand Canal Research Institute, Yangzhou University, Yangzhou, Jiangsu, China.

Publication date: November 2021

More about this publication?
  • Tobacco Regulatory Science (Electronic ISSN 2333-9748) is a rigorously peer-reviewed online scientific journal for the dissemination of research relevant to the regulation of tobacco products. The journal content includes a broad array of research domains, including chemistry, biology, behavior, community, and population-level surveillance and epidemiology, as well as knowledge syntheses (eg, meta-analyses or state-of-the-art reviews) and analytic modeling. All articles describe the policy relevance of the research outcomes. Given the global nature of tobacco regulation, particularly as a result of international and national policies, Tobacco Regulatory Science publishes high quality research that is relevant to global regulatory needs and requirements. Tobacco Regulatory Science is published electronically 6 times per year.
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