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User Attitudes Toward Corporate Style Guides: A Survey

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Little information is known on user attitudes toward corporate style guides (CSGs). A national survey shows that an overwhelming 93% of users and 85% of non-users advocate CSG usage primarily to generate consistency in documents, to save time generating documents, and to create a professional look in documents. As corporations face the future by restructuring, usually by downsizing, and by competing more in a global economy, CSG usage will be more prevalent in corporate America, as the results of this survey indicate that CSGs are an economical quality tool that benefits both the user and the corporation.
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Document Type: Research Article

Publication date: August 1, 1996

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  • Technical Communication, the Society's journal, publishes articles about the practical application of technical communication theory and serves as a common arena for discussion by practitioners. Technical Communication includes both quantitative and qualitative research while showcasing the work of some of the field's most noteworthy writers. Among its most popular features are the helpful book reviews. Technical Communication is published quarterly and is free with membership.
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