The Effect of Information Channel on Information Source Selection: Students' Information Search
A plethora of research studies has examined the effect of information channel and information source on information search behavior respectively but scant research that examined them together is located. This study conducted a factorial repeated-measures ANOVA to examine the interaction
effect between information channel and information source on students' internship information search behavior. Empirical findings indicated a significant interaction effect in students' information use. That is, how information is transmitted (information channel) is more influential than
where information is from (information source) is in information use. Also, it was found that the selection of information channel and source is dependent on the type of internship in query. Internal working environment was found most important and external working environment was least important
information in internship selection.
Keywords: INFORMATION CHANNEL; INFORMATION SEARCH; INFORMATION SOURCE; INTERACTION EFFECT; INTERNSHIP
Document Type: Research Article
Publication date: 17 June 2015
- Established in 1996, Tourism Analysis is an interdisciplinary journal that provides a platform for exchanging ideas and research in tourism and related fields. The journal aims to publish articles that explore a broad range of research subjects, including, but not limited to, the social, economic, cultural, environmental, and psychological aspects of tourism, consumer behavior in tourism, sustainable and responsible tourism, and effective operations, marketing, and management.
Tourism Analysis focuses on both theoretical and applied research and strives to promote innovative approaches to understanding the complex and dynamic nature of tourism, its stakeholders, businesses, and its effects on society. The journal welcomes articles on innovative research topics and methodologies beyond the traditional theory-testing sciences, such as robotics, computational sciences, and data analytics.
Our primary goal is to contribute to the development and advancement of new knowledge in tourism while fostering critical reflections and debates on the radical changes and evolution in tourism among scholars, practitioners, policymakers, and other stakeholders.
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