In three studies, participants remembered real-life behaviours at Time 1 and attempted to recall them at Time 2. When the recall target was the self, a positivity bias emerged: self-positivity. In Study 3, self-positivity extended to an individual (target) who was liked by the
participant, but did it not extend to a disliked target. For this latter target, a negativity bias emerged. For recall targets that were participants’ acquaintances, self-positivity in recall was also eliminated in Studies 1 and 3, and a negativity bias in recall emerged in Study 2. Finally,
in Study 2 (but not Study 3), the favourability of participants’ self-view predicted the magnitude of the self-positivity in self-recall, but it did not predict valence effects in other-recall. Taken together, the results indicate that the link between behaviour valence and recall is
moderated by the recall target and the favourability of one’s self-view.
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recall positivity bias;
Document Type: Research Article
Department of Psychology, Saint Xavier University, Chicago, IL, USA
Center for Research on Self and Identity, Psychology Department, University of Southampton, UK
Department of Psychology, Northern Illinois University, DeKalb, IL, USA
September 14, 2017