Academy of Marketing Conference 2006 "Marketing Excellence"

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Authors: Baines, Paul; Brennan, Ross; Egan, John

Source: Journal of Marketing Management, Volume 22, Numbers 5-6, June 2006, pp. 451-454(4)

Publisher: Routledge, part of the Taylor & Francis Group

DOI: https://doi.org/10.1362/026725706777978695

No Abstract

Document Type: Editorial

Publication date: June 1, 2006

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