Analysing biotechnology's traumas

Some of the most important factors that played a role in provoking the upheavals which overwhelmed the agri-foods biotechnology industry in Europe at the end of the 20th century are described and analysed, focusing especially on the impact of the introduction of a statutory labelling scheme that could be enforced. The implications of those upheavals for the development of biotechnology, for consumers and public policy makers, and corporate strategists, nationally and globally are outlined. The contention is that the trauma which overwhelmed the agri-food biotechnology sector in Europe had profound roots and rich implications which extend to the whole biotechnology sector and beyond.