@article {Uetrecht:1999:1087-3244:172,
title = "Factors Influencing Vegetable and Fruit Use: Implications for Promotion",
journal = "American Journal of Health Behavior",
parent_itemid = "infobike://png/ajhb",
publishercode ="png",
year = "1999",
volume = "23",
number = "3",
publication date ="1999-05-01T00:00:00",
pages = "172-181",
itemtype = "ARTICLE",
issn = "1087-3244",
eissn = "1945-7359",
url = "https://www.ingentaconnect.com/content/png/ajhb/1999/00000023/00000003/art00002",
doi = "doi:10.5993/AJHB.23.3.2",
author = "Uetrecht, Connie L. and Greenberg, Marlene and Dwyer, John J. M. and Sutherland, Susan and Tobin, Stasey",
abstract = "
Objective: To examine factors that influence vegetable and fruit consumption and ideas for promoting their consumption. Methods: Nine focus-group interviews were conducted with 78 parents and analyzed for common themes. Results: The following themes were identified:
price and season, food selection and preparation skills, convenience/time, family influences, experimentation, taste and sensory factors, perishability, vitamins and health effects, and origin. Suggested promotional strategies were media and marketing, food skill development and convenient
recipes, introduction to the taste of different vegetables and fruit, and education. Conclusion: Many of the factors can be changed through public health programming and retail promotion.",
}