@article {Barabba:2002:1087-8572:5,
author = "Barabba, Vincent and Pourdehnad, John and Ackoff, Russell L.",
title = "On misdirecting management",
journal = "Strategy and Leadership",
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@article {Finnie:2002:1087-8572:10,
author = "Finnie, William C. and Abraham, Stanley C.",
title = "Getting from good to great: a conversation with Jim Collins",
journal = "Strategy and Leadership",
volume = "30",
number = "5",
year = "2002",
itemtype = "article",
issn = "1087-8572",
publication date ="2002-10-01T00:00:00",
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@article {Pierce:2002:1087-8572:15,
author = "Pierce, Andrew and Moukanas, Hanna",
title = "Portfolio power: harnessing a group of brands to drive profitable growth",
journal = "Strategy and Leadership",
volume = "30",
number = "5",
year = "2002",
itemtype = "article",
issn = "1087-8572",
publication date ="2002-10-01T00:00:00",
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@article {Petromilli:2002:1087-8572:22,
author = "Petromilli, Michael and Morrison, Dan and Million, Michael",
title = "Brand architecture: building brand portfolio value",
journal = "Strategy and Leadership",
volume = "30",
number = "5",
year = "2002",
itemtype = "article",
issn = "1087-8572",
publication date ="2002-10-01T00:00:00",
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@article {McNeilly:2002:1087-8572:29,
author = "McNeilly, Mark",
title = "Gathering information for strategic decisions, routinely",
journal = "Strategy and Leadership",
volume = "30",
number = "5",
year = "2002",
itemtype = "article",
issn = "1087-8572",
publication date ="2002-10-01T00:00:00",
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