Skip to main content
padlock icon - secure page this page is secure

Publisher: Emerald Group Publishing Limited

Volume 16, Number 1, 2013

Addressing the mega imbalance: interpretive exploration of Asia
pp. 4-11(8)
Authors: Eckhardt, Giana M.; Dholakia, Nikhilesh

Favourites:
ADD

Discordant retail brand ideology in the House of Barbie
pp. 12-37(26)
Authors: McGrath, Mary Ann; Jr, John F. Sherry; Diamond, Nina

Favourites:
ADD

Decision making of retail buyers: perspectives from China and India
pp. 38-52(15)
Authors: Manjeshwar, Sonia; Sternquist, Brenda; Good, Linda K.

Favourites:
ADD
Favourites:
ADD

Crystallization and research in Asia
pp. 76-93(18)
Author: Polsa, Pia

Favourites:
ADD

Visual and projective methods in Asian research
pp. 94-107(14)
Author: Belk, Russell

Favourites:
ADD

Ethnoconsumerism and cultural branding: designing "Nano" car
pp. 108-119(12)
Authors: Venkatesh, Alladi; Khanwalkar, Seema; Lawrence, Lynda; Chen, Steven

Favourites:
ADD

  • Access Key
  • Free content
  • Partial Free content
  • New content
  • Open access content
  • Partial Open access content
  • Subscribed content
  • Partial Subscribed content
  • Free trial content
Cookie Policy
X
Cookie Policy
Ingenta Connect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more