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Publisher: Emerald Group Publishing Limited

Volume 8, Number 1, 2005

Analysing textual data in international marketing research
pp. 9-38(30)
Authors: Sinkovics, Rudolf R; Penz, Elfriede; Ghauri, Pervez N

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A qualitative approach to investigating online strategic decision making
pp. 61-76(16)
Authors: Weischedel, Birgit; Matear, Sheelagh; Deans, Kenneth R

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Market-oriented resource management in customer relationships
pp. 77-96(20)
Authors: Skaates, Maria Anne; Seppänen, Veikko

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