Skip to main content
padlock icon - secure page this page is secure

Publisher: Emerald Group Publishing Limited

Volume 13, Number 6, 2007

Mobile customer relationship management: an exploratory analysis of Italian applications
pp. 755-770(16)
Authors: Valsecchi, Marta; Renga, Filippo Maria; Rangone, Andrea

Favourites:
ADD

Mobile customer relationship management: underlying issues and challenges
pp. 771-787(17)
Authors: Sinisalo, Jaakko; Salo, Jari; Karjaluoto, Heikki; Leppäniemi, Matti

Favourites:
ADD

Internet vs mobile banking: comparing customer value perceptions
pp. 788-797(10)
Author: Laukkanen, Tommi

Favourites:
ADD

SMS advertising, permission and the consumer: a study
pp. 815-829(15)
Authors: Bamba, Fatim; Barnes, Stuart J.

Favourites:
ADD

Mobilizing customer relationship management: A journey from strategy to system design
pp. 830-852(23)
Authors: Schierholz, Ragnar; Kolbe, Lutz M.; Brenner, Walter

Favourites:
ADD

Mobile technology in field customer service: Big improvements with small changes
pp. 853-865(13)
Authors: Rossi, Matti; Tuunainen, Virpi Kristiina; Pesonen, Marju

Favourites:
ADD
Favourites:
ADD

  • Access Key
  • Free content
  • Partial Free content
  • New content
  • Open access content
  • Partial Open access content
  • Subscribed content
  • Partial Subscribed content
  • Free trial content
Cookie Policy
X
Cookie Policy
Ingenta Connect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more