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Publisher: Emerald Group Publishing Limited

Volume 20, Number 7, 2003

Privacy and one-to-one marketing: resolving the conflict
pp. 616-628(13)
Authors: Pitta, Dennis A.; Franzak, Frank; Laric, Michael

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Ensuring HIPAA compliance using data warehouses for healthcare marketing
pp. 629-633(5)
Authors: Rafalski, Edward; Mullner, Ross

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Consumer privacy and the Internet in Europe: a view from Germany
pp. 634-651(18)
Authors: Singh, Tanuja; Hill, Mark E.

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The relational oxymoron and personalisation pragmatism
pp. 665-685(21)
Author: Evans, Martin

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Co-managing online privacy: a call for joint ownership
pp. 686-702(17)
Authors: Mascarenhas, Oswald A. J.; Kesavan, Ram; Bernacchi, Michael D.

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Complying with privacy regulations in health plan operations
pp. 703-711(9)
Authors: Krall, Stefani M.; Cooley, Steven M.

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