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Learning Library 2.0: 23 Things @SCPL

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Purpose ‐ The purpose of this paper is to examine the significance of 23 Things @SCPL, a learning Library 2.0 program based on Web 2.0, running from September 2007 to January 2008 at Santa Cruz Public Libraries. Design/methodology/approach ‐ The paper introduces a new methodology in promoting the concept that learning could not only be self-directed and collaborative, but also fun and rewarding. Findings ‐ By studying indepth the program's implementation process, the two authors report their findings in the following areas: organizing the first project in the history of Santa Cruz Public Libraries, to involve the whole organization in the learning process about the digital realm; helping staff members overcome typical learners' stress and blocks, by offering an innovative teaching approach; key to success I: comprehensive curriculum; key to success II: strong leadership; and impact on library services and beyond. Practical implications ‐ The paper analyzes a successful implementation of the "lighten-up" approach for program management. For this purpose, it adopts a user-friendly and easy approach, so as to reach a broader audience. Originality/value ‐ The paper helps project managers to organize, develop and succeed in their new projects.
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Keywords: Leadership; Learning; Public libraries; United States of America

Document Type: Research Article

Publication date: January 2, 2009

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