@article {Zajda:2004:0726-2655:83,
title = "Cultural Transferability and Cross-Cultural Textbook Development",
journal = "Education and Society",
parent_itemid = "infobike://jnp/es",
publishercode ="jnp",
year = "2004",
volume = "22",
number = "1",
publication date ="2004-01-01T00:00:00",
pages = "83-95",
itemtype = "ARTICLE",
issn = "0726-2655",
eissn = "2201-0610",
url = "https://www.ingentaconnect.com/content/jnp/es/2004/00000022/00000001/art00006",
doi = "doi:10.7459/es/22.1.06",
keyword = "students’ learning, cultural transferability, students’ perception, colonialism, cultural stereotypes",
author = "Zajda, Joseph",
abstract = "This article deals with some of the cultural transferability problems, which occur when school textbooks, written in English, and, from a Western-dominated perspective to knowledge, science, technology and development, are commissioned and adapted for local cultures, targeting indigenous
groups and minorities. The article focuses on micro-societal dimensions, particularly the role of the local cultures, languages and their affect on students perception of learning in the classroom settings.",
}