@article {Schwartz:2008:1571-0718:224, title = "Their language, our Spanish : Introducing public discourses of Gringoism as racializing linguistic and cultural reappropriation", journal = "Spanish in Context", parent_itemid = "infobike://jbp/sic", publishercode ="jbp", year = "2008", volume = "5", number = "2", publication date ="2008-01-01T00:00:00", pages = "224-245", itemtype = "ARTICLE", issn = "1571-0718", eissn = "1571-0726", url = "https://www.ingentaconnect.com/content/jbp/sic/2008/00000005/00000002/art00004", doi = "doi:10.1075/sic.5.2.05sch", keyword = "Mexican American studies, space, Gringoism, identity, indexicality, privilege, racism, language education, intersubjectivity, Whiteness, culture, discourse, reappropriation", author = "Schwartz, Adam", abstract = "This study exposes gringo Spanish as a discursive site for the reproduction of privilege, racism and social order in White public spaces. I begin my arguments by exploring Whiteness, doing so by unpacking what I term Gringoism, which involves the active celebration of a White, monolingual (un)consciousness through particular linguistic and cultural performance. Brief analysis of one particular educational text (Harvey 1990/2003) supports greater discussions of indexicality, intersubjectivity, the elevation of Whiteness and discourses of making sense of Spanish-speaking Others. The study closes with implications for the field of Mexican American studies, which in turn offers considerations for scholars studying Spanish within greater educational, anthropological and socio-cultural contexts.", }