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Adding texture to color: quantitative analysis of color emotions

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What happens to color emotion responses when texture is added to color samples? To quantify this we performed an experiment in which subjects ordered samples (displayed on a computer monitor) along four scales: Warm-Cool, Masculine-Feminine, Hard-Soft and Heavy-Light. Three sample types were used: uniform color, grayscale textures and color textures. Ten subjects arranged 315 samples (105 per sample type) along each of the four scales. After one week, they repeated the full experiment. The effect of adding texture to color samples is that color remains dominant for the Warm-Cool, Heavy-Light and Masculine-Feminine scale (in order of descending dominance), the importance of texture increases in that same order. The Hard-Soft scale is fully dominated by texture. The average intra-observer variability (between the first and second measurement) was 0.73, 0.66 and 0.65 for the uniform color, grayscale texture and color texture samples, respectively. The average inter-observer variability (between an observer and the other observers) was 0.68, 0.77 and 0.65, respectively. Using some 25,000 observer responses, we derived analytical functions for each sample type and emotion scale (except for the Warm-Cool scale on grayscale textures). These functions predict the group-averaged scale responses from the samples' color and texture parameters. For uniform color samples, the accuracy of our functions is significantly higher (average adjusted R2 = 0.88) than that of functions previously reported. For color texture, the average adjusted R2 = 0.80.
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Document Type: Research Article

Publication date: January 1, 2010

More about this publication?
  • Started in 2002 and merged with the Color and Imaging Conference (CIC) in 2014, CGIV covered a wide range of topics related to colour and visual information, including color science, computational color, color in computer graphics, color reproduction, volor vision/psychophysics, color image quality, color image processing, and multispectral color science. Drawing papers from researchers, scientists, and engineers worldwide, DGIV offered attendees a unique experience to share with colleagues in industry and academic, and on national and international standards committees. Held every year in Europe, DGIV papers were more academic in their focus and had high student participation rates.

    Please note: For purposes of its Digital Library content, IS&T defines Open Access as papers that will be downloadable in their entirety for free in perpetuity. Copyright restrictions on papers vary; see individual papers for details.

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