Skip to main content
padlock icon - secure page this page is secure

Taking the public service remit forward across the digital boundary

Buy Article:

$18.00 + tax (Refund Policy)

The idea and concept of public service broadcasting was born in the first half of the twentieth century and has undergone fundamental changes ever since. Digitization challenges PSBs fundamentally and requires PSBs to transpose their practices into the circumstances of the twenty-first century. This article scrutinizes the development of key public service values on this journey by studying key public players from Europe and beyond. This research finds that key principles such as diversity, independence, universality and serving the public interest need re-establishment by active media and broadcast policy. The article recommends policy to allow PSBs to become public service media (PSMs), to allow for constant delivery of news in addition to pre-packaged formats, to enable PSMs to enter into dialogue and conversation with its audience, and to allow for sufficient entrepreneurial flexibility towards new business opportunities.
No Reference information available - sign in for access.
No Citation information available - sign in for access.
No Supplementary Data.
No Article Media
No Metrics

Keywords: digital challenge; diversity; entrepreneurial flexibility; news delivery; plurality; public interest; public service media

Document Type: Research Article

Affiliations: University of Salzburg

Publication date: 01 September 2016

More about this publication?
  • The International Journal of Digital Television will describe and explain the transition to digital TV and wider trends in television. As switchover happens across the globe and television's operations and audiences are transformed, the International Journal of Digital Television will be at the forefront of efforts to understand the changes and developments.
  • Editorial Board
  • Information for Authors
  • Subscribe to this Title
  • Intellect Books page
  • Ingenta Connect is not responsible for the content or availability of external websites
  • Access Key
  • Free content
  • Partial Free content
  • New content
  • Open access content
  • Partial Open access content
  • Subscribed content
  • Partial Subscribed content
  • Free trial content
Cookie Policy
Cookie Policy
Ingenta Connect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more