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Mass media in the mobile village

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As a constantly connected environment via the Internet and mobile technology, the mobile village reconstructed the means by which content reaches a mass audience. To successfully navigate this environment, audiences must adjust to the new dynamics imposed by mobile technologies. This article examines mass media technologies and practices in an attempt to assess the practical impact of the mobile village within the production, distribution and consumption of media and information. Journalism is now judged less by the news it provides than by the process by which it is produced. Many proclaim the death of radio as traditional broadcast formats become antiquated, however, thanks to increased hardware mobility and bandwidth speeds, podcasts and music streaming services continue to draw listeners. Lastly, television, long a medium fixed in domestic space and oriented around synchronous mass consumption, now streams on demand to mobile devices via wireless Internet connections.
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Keywords: journalism; mass media; media literacy; mobile village; radio; streaming; television

Document Type: Research Article

Affiliations: 1: 0000000121508792Slippery Rock University 2: 0000000088740847Indiana University of Pennsylvania 3: 0000000112611616Baldwin Wallace University 4: 0000000100201732Clarion University of Pennsylvania

Publication date: June 1, 2020

More about this publication?
  • EME explores the relationships between media, technology, symbolic form, communication, consciousness, and culture. Its scope is interdisciplinary and multidisciplinary. Media ecology provides a rich philosophical, historical and practical context for studying our increasingly technological and mediated society and culture with an emphasis on historical context.
    Media ecology scholarship emphasizes a humanistic approach to understanding media, communication, and technology, with special emphasis on the ways in which we have been and continue to be shaped and influenced by our inventions and innovation. The Media ecology approach is predicated on understanding that media, symbols, and technologies play a leading role in human affairs, and function as largely invisible environments affecting the way we think, feel, act, and organize ourselves collectively.
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