Skip to main content
padlock icon - secure page this page is secure

The big data race

The full text article is not available for purchase.

The publisher only permits individual articles to be downloaded by subscribers.

Data is rapidly becoming the most important asset on the balance sheet for many companies. The value that lies inherently within it needs to be unlocked by organisations in order for them to gain the largest benefit out of their data assets. Simmons & Simmons has conducted research on how successful companies within the technology, media and telecommunications sector are at commercialising their data to utilise it to its full advantage. The company surveyed over 350 organisations across the world in order to gauge this aspect. The results from its survey were instrumental in providing an in-depth understanding as to what factors are fundamental for implementing a successful data commercialisation strategy. Upon analysing how organisations interact with these factors, it was clear that those who were ‘leaders’ within all six of the factors were the most successful at commercialising their data. Implementing these factors into an organisation’s strategy is becoming more and more important in order to guarantee continued success. This paper discusses these six factors in depth and expands upon what is necessary to successfully commercialise data to unlock its true value. To aid in the development of organisations’ data strategies Simmons & Simmons has created a benchmarking tool for companies to assess their current data commercialisation position with the aim of improving it.
No References
No Citations
No Supplementary Data
No Article Media
No Metrics

Keywords: TMT; data; data commercialisation; laggards; leaders

Document Type: Research Article

Affiliations: Partner, Simmons & Simmons ICT Group

Publication date: January 1, 2020

More about this publication?
  • Journal of Data Protection & Privacy publishes in-depth, peer-reviewed articles, case studies and applied research on all aspects of data protection, information security and privacy issues across the European Union and other jurisdictions, in the wake of the new EU General Data Protection Regulation (GDPR) and the biggest change in data protection and privacy for two decades.
  • Editorial Board
  • Information for Authors
  • Submit a Paper
  • Subscribe to this Title
  • Terms & Conditions
  • Ingenta Connect is not responsible for the content or availability of external websites
  • Access Key
  • Free content
  • Partial Free content
  • New content
  • Open access content
  • Partial Open access content
  • Subscribed content
  • Partial Subscribed content
  • Free trial content
Cookie Policy
Cookie Policy
Ingenta Connect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more