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Tao Residents' Perceptions of Social and Cultural Impacts of Tourism in Lan-Yu, Taiwan

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Tourism, often referred to as the world's largest industry, impacts the residents of local communities. Festivals and events are often used as tools of tourism development by local governments. However, prior to developing a new festival, the first step is to conduct an assessment of how locals perceive the current level of social and cultural impacts in a community. This study examined the perceived social and cultural impacts of tourism development in Lan-Yu, Taiwan. The findings suggest that the local residents support tourism. Further this would be an appropriate location to develop a cultural festival.
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Keywords: FESTIVAL DEVELOPMENT; TOURISM IMPACTS

Document Type: Research Article

Publication date: August 1, 2011

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  • Event Management, an International Journal, intends to meet the research and analytic needs of a rapidly growing profession focused on events. This field has developed in size and impact globally to become a major business with numerous dedicated facilities, and a large-scale generator of tourism. The field encompasses meetings, conventions, festivals, expositions, sport and other special events. Event management is also of considerable importance to government agencies and not-for-profit organizations in a pursuit of a variety of goals, including fund-raising, the fostering of causes, and community development.
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