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Ben & Jerry's. Stonyfield Farm. The Body Shop. Tom's of Maine. All leaders in the socially responsible business movement - and all eventually sold to mega-corporations. Do values-driven businesses have to choose between staying small, selling off, or selling out? Jill Bamburg says no. Based on intensive interviews with more than thirty growth-oriented, mission-driven entrepreneurs - including American Apparel, Give Something Back, Wild Planet Toys, Organic Valley Family of Farms, and Village Real Estate - her book explodes the myths of scale from both ends of the spectrum. She debunks both the limiting "small is beautiful" approach as well as the "you have to sell out to grow" mandate.

Focusing on the unique challenges that socially conscious companies face, Getting to Scale addresses issues that affect all businesses, such as production and personnel, access to capital and markets, changes in organizational structure, ownership and control, and corporate culture.

Filled with practical and tested advice, Getting to Scale provides a blueprint for socially responsible entrepreneurs in any industry who want to benefit larger groups of customers, have a greater positive impact on their communities, and maintain their independence by scaling up their enterprises.

Publisher: Berrett-Koehler Publishers in association with GSE Research

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Articles

Free Content Preliminary Material
pp. i-xvii(17)
Author: Bamburg, Jill

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There IS Another Way
pp. 1-14(14)
Author: Bamburg, Jill

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Mission Comes First
pp. 15-24(10)
Author: Bamburg, Jill

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Any Business Can Do It
pp. 25-44(20)
Author: Bamburg, Jill

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Organic Is the Way to Grow
pp. 45-56(12)
Author: Bamburg, Jill

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Finance Your Independence
pp. 57-76(20)
Author: Bamburg, Jill

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Build Your Values into the Brand
pp. 77-86(10)
Author: Bamburg, Jill

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Match Manufacturing to Mission
pp. 87-100(14)
Author: Bamburg, Jill

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Morph Early and Often
pp. 101-112(12)
Author: Bamburg, Jill

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Form Follows Function
pp. 113-132(20)
Author: Bamburg, Jill

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The Soft Stuff Is the Hardest
pp. 133-142(10)
Author: Bamburg, Jill

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Getting to Scale: Is It Rightfor You?
pp. 143-152(10)
Author: Bamburg, Jill

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Free Content Supplementary Material
pp. 153-176(24)
Author: Bamburg, Jill

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