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Issues Related to Low Commercialisation Rates of the University’s Research and Development (R&D) Products: Industrial Perspective

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The creation of new knowledge and its application through innovation of Research and Development (R&D) activities have been recognised as one of the important ingredients in the national development and economic growth. In recent years, Malaysia has taken part in the commercialisation game and invested significant amount of money in the R&D activities. However, the 10th Malaysia Plan indicated a declining trend in the commercialisation rates of R&D products in Malaysian universities from 3.4% in year 2010 to 2.1% in year 2013. Thus, this study is conducted to identify the problems related to low commercialisation rates empirically and to gather information on how to increase the commercialisation rates in Malaysian universities from the industrial perspective. This is because the industry plays a crucial role in shaping the university’s R&D activities to ensure that the outputs are closely aligned to meet the market demand. Among the factors identified include: (i) industry culture and motivation; (ii) mismatch university R&D; (iii) funding; and (iv) communication and networks. An online survey was carried out to the SME companies in Peninsular Malaysia. Out of 500 emails that were sent out, only 27 respondents took part in the survey. The results indicated that prototype version products; time spent between the researcher and the industry; and costly, high risk and low investment return products were the factors that contributed to the low R&D commercialisation rates from the industry’s point of view.
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Keywords: Commercialisation; Industry; Research and Development; University

Document Type: Research Article

Affiliations: 1: Department of Civil Engineering Technology, Faculty of Engineering Technology, Universiti Tun Hussein Onn Malaysia (UTHM), 86400 Parit Raja, Batu Pahat, Johor, Malaysia 2: Department of Mechanical Engineering Technology, Faculty of Engineering Technology, Universiti Tun Hussein Onn Malaysia (UTHM), 86400 Parit Raja, Batu Pahat, Johor, Malaysia

Publication date: November 1, 2017

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