@article {Roly:2017:1936-6612:2722,
title = "Assessing the Green Tourism Indicators: A Partial Least Squares Approach",
journal = "Advanced Science Letters",
parent_itemid = "infobike://asp/asl",
publishercode ="asp",
year = "2017",
volume = "23",
number = "4",
publication date ="2017-04-01T00:00:00",
pages = "2722-2726",
itemtype = "ARTICLE",
issn = "1936-6612",
url = "https://www.ingentaconnect.com/content/asp/asl/2017/00000023/00000004/art00020",
doi = "doi:10.1166/asl.2017.7723",
keyword = "Environmental Sustainability, Economic and Social Culture Indicators, Green Tourism",
author = "Roly, Mohammad Rahmdzey and Siwar, Chamhuri and Ismail, Shaharuddin Mohamad and Salleh, Norlida Hanim Mohd",
abstract = "One of the main challenges in the development of the tourism industry is to preserve the environmental sustainability of a country; so that it can continuously become a tourist attraction and choices. Degradation of environment sources will adversely impact the tourism stakeholder and
causes decrease in tourist arrival. In the long term, gross domestic product would decline due to reduced income from the tourism sector. In the management of the environment, the authority frequently evaluates the actual and potential impact on the ecosystem. Hence, the development of green
tourism is important in order to attain sustainable environment for the benefit of the tourism industry. The objective of this study is to investigate the impact of economic and social culture indicators on green tourism from experts viewpoint. The survey was distributed to various
experts involved in the tourism sector, such as academicians, government officers, resort operators, community leaders, non-governmental organizations and local communities. This study will utilize Partial Least Squares-Structured Equation Model (PLS-SEM) to analyze the data. The findings
show that the economic and social-cultural indicators have a positive relationship with green tourism.",
}