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The Concept for the Demand of Green Events from the Perspective of Attendees for Business Sustainability

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Sustainable development involves considering environmental, economic, and social objectives when developing and implementing public policies and programs. It also involves considering the needs of the present as well as the needs of future generations. Integrated decision making and a long-term approach to planning are defining characteristics of sustainable development and represent the key management challenges. Identification of factors that increase the demand for sustainable events would greatly contribute to improve business services and generate the economy in the event industry. Thus, creating a competitive domestic economy by creating more green events using sustainability issues as the main attraction to increase the rate of attendance would help to boost business sustainability.

Document Type: Research Article

Publication date: June 1, 2015

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  • ADVANCED SCIENCE LETTERS is an international peer-reviewed journal with a very wide-ranging coverage, consolidates research activities in all areas of (1) Physical Sciences, (2) Biological Sciences, (3) Mathematical Sciences, (4) Engineering, (5) Computer and Information Sciences, and (6) Geosciences to publish original short communications, full research papers and timely brief (mini) reviews with authors photo and biography encompassing the basic and applied research and current developments in educational aspects of these scientific areas.
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