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The International Journal of Management Cases (IJMC) developed in 2002 from its predecessor The Journal of Management Cases, and present case studies across a broad range of management disciplines. The IJMC is the official journal of the CIRCLE Research Centre. CIRCLE (Centre for International Research Consumers, Locations and their Environments) is a virtual research group spreading over 70 universities.

Publisher: Access Press UK in association with GSE Research

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Special Issue: 5th CIRCLE Conference

Free Content Preliminary material
pp. i-xi(11)

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SOUVENIRS: MANY DIMENSIONS AND ONE DEFINITION
pp. 24-29(6)
Author: ROLAND GERBER, DOMINIQUE

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DRUG-STORE CUSTOMER RELATIONSHIP MARKETING
pp. 30-42(13)
Author: LARISA M., KAPUSTINA

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POLITICAL MARKETING AND VOTING DECISION PROCESS
pp. 43-51(9)
Authors: CICIC, MURIS; HUSIC, MELIKA; KADIC, SELMA

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SPECIALIZED SEMINARS AS AN ELEMENT OF SALES PROMOTION TOOL IN IT ENTERPRISES IN CROATIA
pp. 52-63(12)
Authors: LISANIN, MARIJA TOMASEVIC; PALIC, MIRKO; ROSIC, MAJA

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NEW STRATEGIES IN RETAIL THROUGH ADDITIONAL DISTRIBUTION CHANNEL
pp. 64-72(9)
Authors: STIPEVI, VESNA BRI; GUSZAK, IRENA; SOPTA, MARTINA

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UTILIZATION OF CHAOS THEORY IN CUSTOMER LIFETIME VALUE MANAGEMENT
pp. 73-79(7)
Authors: SOUCEK, MARTIN; CHALUPOVA, NADEZDA

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IMAGES OF THE YOUNG RUSSIAN CONSUMER: A REGIONAL PERSPECTIVE
pp. 80-93(14)
Authors: PISKUNOVA, LARISA P.; KASHAKBAEV, AZAMAT; LEGKAYA, YULIA

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EXPLICIT AND IMPLICIT ATTITUDES OF CONSUMER ETHNOCENTRISM
pp. 120-126(7)
Author: ZIEBA, KAROLINA

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DECISION MAKING PROCESS OF FAMILIES
pp. 127-133(7)
Authors: URBNEK, JI; TURNKOV, JANA

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MARKETING IN WEB 2.0
pp. 134-138(5)
Author: BEHRINGER, REINHOLD

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COMPETITIVE ENVIRONMENT - MODERATOR OF DEVELOPMENT OF PETROLEUM PRODUCTS RETAILING IN CROATIA
pp. 139-151(13)
Authors: RENKO, NATAA; BUTIGAN, RUICA; VULETI, ANTE

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USING THE INTERNET FOR BLENDED LEARNING
pp. 152-157(6)
Author: CURLAND, SUE

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PRODUCTION OF CROATIAN HALAL PRODUCTS AS A RESULT OF MONITORING CONSUMER BEHAVIOR
pp. 158-168(11)
Authors: MAJI, OLIVERA JURKOVI; MARTINOVI, MAJA; BANKS, IVANA BULJETA

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CONSUMER PERCEIVED VALUE OF BANKING SERVICES IN CROATIA
pp. 169-179(11)
Authors: VRANEEVI, TIHOMIR; PANDA, IRENA; HORVAT, SANDRA

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CUSTOMER PERCEPTIONS OF THE DINING MARKET OF EAST LONDON, SOUTH AFRICA
pp. 201-212(12)
Authors: VALLABH, DINESH; TASSIOPOULOS, DIMITRI

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ATTITUDES TOWARDS FOREIGN MADE PRODUCTS: RELIGIOSITY INFLUENCE IN CONSUMER BEHAVIOUR
pp. 213-221(9)
Authors: SHAH, KHAIRUL ANUAR MOHAMMAD; OTHMAN, MD NOR

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THE CASE OF A NEW PRODUCT LAUNCH IN AUSTRIA. THE THEORETICAL APPROACH
pp. 229-241(13)
Authors: VIGNALI, CLAUDIO; RASSICCI, CLAUDIA; PANTANO, ELENORA

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COMPARISON OF BRAND EQUITY BETWEEN TWO SIMILAR GLOBAL AND NATIONAL BRANDS
pp. 242-247(6)
Authors: CHUNG, IHN HEE; KIM, IN GUK

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HOW PERCEIVED IMAGE OF A SPONSORSHIP EVENT INFLUENCES ON THE BRAND PERCEPTIONS: AN INTERNATIONAL RESEARCH OF THE AMERICA'S CUP AND LOUIS VUITTON
pp. 261-281(21)
Authors: RODRGUEZ-SANTOS, CARMEN; GANASSALI, STEPHANE; CASARIN, FRANCESCO; CERCHIELLO, PAOLA; MAU, GUNNAR; SANTOS, CARMEN RODRIGUES; SIEBELS, ASTRID

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INTELLECTUAL CAPITAL AND COMPANY'S VALUE
pp. 282-289(8)
Authors: HUSS, CHRISTOPH; BRITZELMAIER, BERND

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MANAGING DESIGN AND AESTHETICS FOR CONSUMER'S SATISFACTION
pp. 309-314(6)
Authors: PAMFILIE, RODICA; PROCOPIE, ROXANA; CHIRU, LELIA

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INNOVATION A MANAGERIAL TOOL FOR CONSUMER ORIENTED ORGANISATIONS
pp. 321-326(6)
Author: PAMFILIE, ANA-MARIA

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FACTORY OUTLET VS CITY CENTRE STORES: IS THE SHOPPING BEHAVIOUR CHANGING?
pp. 327-338(12)
Authors: RASICCI, CLAUDIA; VIGNALI, GIANPAOLO; DEVIGILI, LUCA

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CONSUMER ATTITUDE-BEHAVIOUR GAP AND ETHICAL IMPLICATIONS IN THE CONTEXT OF PACKAGING CHOICE
pp. 339-344(6)
Authors: DRASKOVIC, NIKOLA; PAVICIC, JURICA; ALFIREVIC, NIKSA; ZNIDAR, KRESIMIR

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CUSTOMER-TO-CUSTOMER INTERACTIONS: EXAMINING CONSUMER BEHAVIOUR IN HOTELS IN CYPRUS
pp. 345-354(10)
Authors: BOSIO, ELISA; LEWIS, BARBARA

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FACTORS THAT AFFECT THE PURCHASE BEHAVIOUR OF ORGANIC FOOD AMONGST UK CONSUMERS
pp. 366-381(16)
Authors: VIGNALI, GIANPAOLO; DEVIGILI, LUCA; RASICCI, CLAUDIA

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MUSIC'S DISTRIBUTION IN NOW DAY'S COMPETITIVE ENVIRONMENT: A PORTRAIT OF UK MARKET
pp. 398-404(7)
Authors: DEVIGILI, LUCA; RASICCI, CLAUDIA; VIGNALI, GIANPAOLO

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HOW THE PRIVATE LABEL CAN BE MANAGED BY SMALL AND MEDIUM SIZED RETAILERS: AN ITALIAN CASE STUDY
pp. 405-413(9)
Authors: ALUNNO, MARIA CARLA; CARDINALI, SILVIO; RASICCI, CLAUDIA

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MOBILE TECHNOLOGIES AS MARKETING COMMUNICATION TOOLS: ATTITUDES, CHALLENGES AND OPPORTUNITIES
pp. 414-422(9)
Authors: KTORIDOU, DESPO; EPAMINONDA, EPAMINONDAS; KAUFMANN, HANS RUEDIGER; ARTUSI, MARCO

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STRATEGIES FOR DEVELOPMENT OF EMARKETS IN MONTENEGRO
pp. 429-435(7)
Authors: LAZOVIC, VUJICA; MILIC, TAMARA

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CAUSE RELATED MARKETING: AN IN-DEPTH EXPLORATION OF THE KEY PRINCIPLES AND PROCESSES
pp. 445-454(10)
Authors: PAPASOLOMOU, IOANNA; DEMETRIOU, MARLEN

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SERVICE QUALITY IN HOMESTAY TOURISM A CASE OF MALAYSIA
pp. 455-468(14)
Authors: ZAINUDDIN, ANIZAH; BAKAR, KALSOM ABU

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MANAGING CULTURAL DIVERSITY WITHIN THE CYPRUS HOTEL INDUSTRY
pp. 477-487(11)
Author: MICHAEL, COSTAS G.

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ON THE USE OF PHYSIOLOGICAL TESTS IN CONSUMER RESEARCH
pp. 495-504(10)
Authors: REITANO, ANTONELLA; CALOMINO, PIETRO

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QUALITY MANAGEMENT SYSTEMS IN TOURISM:THE SPANISH CASE
pp. 505-510(6)
Authors: ALMEIDA, M. MAR ALONSO; ANTN, JOS MIGUEL RODRGUEZ; ANDRADA, LUIS RUBIO

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THE LEGALITIES OF E-COMMERCE
pp. 511-516(6)
Author: STYLIANOU, ANTONIOS

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STUDENTS VIEWS ON HIGHER EDUCATION
pp. 517-523(7)
Author: MELANTHIOU, YIOULA

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CULTURAL HERITAGE 2.0 PROSUMERS AND A NEW COLLABORATIVE ENVIRONMENT RELATED TO CULTURAL HERITAGE
pp. 543-550(8)
Authors: BERTACCHINI, PIER AUGUSTO; FERACO, ANTONIO; PANTANO, ELEONORA; REITANO, ANTONELLA; TAVERNISE, ASSUNTA

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THE RELATIONSHIP BETWEEN CUSTOMER SATISFACTION, CUSTOMER LOYALTY AND BUYING INTENTION
pp. 551-560(10)
Authors: OKUMUS, ABDULLAH; BOZBAY, ZEHRA

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INTELLECTUAL PROPERTY, REPUTATION AND BRAND ISSUES AFFECTING TRADE WITH ASIA
pp. 561-566(6)
Authors: WARING, ALAN; YOUILL, ROBERT

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SMES AWARENESS OF THE RELEVANCE OF INTERNATIONALISATION
pp. 567-579(13)
Authors: KAUFMANN, HANS RUEDIGER; SOMMER, LUTZ; HAUG, MANUEL; DURST, SUSANNE; GRONAU, WERNER

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SME MARKETING COOPERATION USING A META-BRAND THE ROLE OF DECISION MAKERS
pp. 580-596(17)
Authors: SOMMER, LUTZ; HAUG, MANUEL

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FROM POS TO POD (POINT OF DIFFERENTIATION)
pp. 597-600(4)
Author: HALLIER, BERND

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WOMEN SHOPPERS IN CYPRUS- BEHAVIOUR, BELIEFS AND PERCEPTIONS OF SELF
pp. 606-620(15)
Authors: THRASSOU, ALKIS; KONE, CHRISTIANA; PANAYIDOU, ANDRIANA

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