Search Results

Emotional intelligence and marketing effectiveness

Authors: Nwokah, N. Gladson; Ahiauzu, Augustine I.

Source: Marketing Intelligence & Planning, Volume 27, Number 7, 2009 , pp. 864-881(18)

Publisher: Emerald Group Publishing Limited

Critical brand poetics: "from The M at the End of the Earth"

Authors: Wijland, Roel; Fell, Cliff

Source: Journal of Marketing Management, Volume 25, Numbers 7-8, September 2009 , pp. 745-761(17)

Publisher: Westburn Publishers Ltd

TPS-QAS, new production quality management model: key to New JIT - Toyota's global production strategy

Authors: Amasaka, Kakuro; Sakai, Hirohisa

Source: International Journal of Manufacturing Technology and Management, Volume 18, Number 4, 10 August 2009 , pp. 409-426(18)

Publisher: Inderscience Publishers

Application of fuzzyARTMAP for churn prediction in bank credit cards

Authors: Naveen, Nekuri; Ravi, Vadlamani; Kumar, Dudyala Anil

Source: International Journal of Information and Decision Sciences, Volume 1, Number 4, 10 August 2009 , pp. 428-444(17)

Publisher: Inderscience Publishers

Web mining technologies for customer and marketing surveys

Authors: Segall, Richard S.; Zhang, Qingyu

Source: Kybernetes: The International Journal of Systems & Cybernetics, Volume 38, Number 6, 2009 , pp. 925-949(25)

Publisher: Emerald Group Publishing Limited

An exploration of the literature on the use of 'swarm intelligence-based techniques' for public service problems

Authors: Dereli, Turkay; Seckiner, Serap Ulusam; Das, Gulesin Sena; Gokcen, Hadi; Aydin, Mehmet Emin

Source: European J. of Industrial Engineering, Volume 3, Number 4, 13 July 2009 , pp. 379-423(45)

Publisher: Inderscience Publishers

The bees algorithm for workload balancing in examination job assignment

Authors: Baykasoglu, Adil; Ozbakir, Lale; Tapkan, Pinar

Source: European J. of Industrial Engineering, Volume 3, Number 4, 13 July 2009 , pp. 424-435(12)

Publisher: Inderscience Publishers

Marketing relationships in Brazil: trends in value strategies and capabilities

Authors: Ribeiro, Áurea Helena Puga; Brashear, Thomas G.; Monteiro, Plinio Rafael Reis; Damázio, Luciana Faluba

Source: The Journal of Business and Industrial Marketing, Volume 24, Numbers 5-6, 2009 , pp. 449-459(11)

Publisher: Emerald Group Publishing Limited

Cross-cultural competitive intelligence strategies

Authors: Adidam, Phani Tej; Gajre, Sampada; Kejriwal, Shubhra

Source: Marketing Intelligence & Planning, Volume 27, Number 5, 2009 , pp. 666-680(15)

Publisher: Emerald Group Publishing Limited

A knowledge discovery method based on genetic-fuzzy systems for obtaining consumer behaviour patterns. An empirical application to a Web-based trust model

Authors: Casillas, Jorge; Martinez-Lopez, Francisco J.

Source: International Journal of Management and Decision Making, Volume 10, Numbers 5-6, 23 June 2009 , pp. 402-428(27)

Publisher: Inderscience Publishers

Ontology-supported database marketing

Authors: Pinto, Filipe Mota; Marques, Alzira; Santos, Manuel Filipe

Source: The Journal of Database Marketing & Customer Strategy Management, Volume 16, Number 2, June 2009 , pp. 76-91(16)

Publisher: Palgrave Macmillan

Absorptive capability and its mediating effect on the learning and market orientations' influences on performance

Author: Zhang, David Di

Source: International Journal of Technology Marketing, Volume 4, Numbers 2-3, 27 June 2009 , pp. 275-288(14)

Publisher: Inderscience Publishers

Economic intelligence and knowledge management: two complementary facets of the same issue

Authors: Said, Antoine; Bretones, Daniel

Source: International Journal of Applied Decision Sciences, Volume 2, Number 1, 20 May 2009 , pp. 1-26(26)

Publisher: Inderscience Publishers

A Smart Decision-Support System for dispersed manufacturing using neural object technology

Authors: Lau, Henry C.W.; Lee, Carman K.M.; Ho, George T.S.; Pun, K.F.; Choy, K.L.

Source: International Journal of Manufacturing Technology and Management, Volume 18, Number 2, 28 May 2009 , pp. 149-166(18)

Publisher: Inderscience Publishers

A goal model-driven supply chain design

Authors: Chandra, Charu; Grabis, Janis

Source: International Journal of Data Analysis Techniques and Strategies, Volume 1, Number 3, 31 March 2009 , pp. 224-241(18)

Publisher: Inderscience Publishers

Market orientation and performance: modelling a neural network

Authors: Silva, Manuela; Moutinho, Luiz; Coelho, Arnaldo; Marques, Alzira

Source: European Journal of Marketing, Volume 43, Numbers 3-4, 2009 , pp. 421-437(17)

Publisher: Emerald Group Publishing Limited

A method for creating buying behavior of customer by <IT>kansei</IT> information design

Authors: Kosaka, Yuji; Shiizuka, Hisao

Source: Journal of Modelling in Management, Volume 4, Number 1, 2009 , pp. 19-27(9)

Publisher: Emerald Group Publishing Limited

Export challenges and potential strategies: Canadian manufacturers in the Chinese market

Author: Kalafsky, Ronald V.

Source: Journal of Small Business and Enterprise Development, Volume 16, Number 1, 2009 , pp. 47-59(13)

Publisher: Emerald Group Publishing Limited

Intelligent cities: towards interactive and global innovation environments

Author: Komninos, Nicos

Source: International Journal of Innovation and Regional Development, Volume 1, Number 4, 25 January 2009 , pp. 337-355(19)

Publisher: Inderscience Publishers

Are digital cities intelligent? The Portuguese case

Author: Neves, Barbara Barbosa

Source: International Journal of Innovation and Regional Development, Volume 1, Number 4, 25 January 2009 , pp. 443-463(21)

Publisher: Inderscience Publishers