Journal of Marketing Management logo Westburn Publishers Ltd logo

The official journal of the Academy of Marketing

Publisher: Westburn Publishers Ltd

Volume 21, Number 7, August 2005
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Editorial
pp. 665-667(3)
Author: Hart, Susan

Antecedents of Perceived Quality in the Context of Internet Retail Stores
pp. 669-700(32)
Authors: Gounaris, Spiros; Dimitriadis, Sergios; Stathakopoulos, Vlasis

Factors Affecting E-Mail Marketing Sourcing Decisions: A Transaction Cost Perspective
pp. 701-723(23)
Authors: Watjatrakul, Boonlert; Drennan, Judy

From E-Channel to Channel Mix and Channel Integration
pp. 725-753(29)
Authors: Wikström, Solveig

Determining Customer Satisfaction From Mobile Phones: A Neural Network Approach
pp. 755-778(24)
Authors: Goode, Mark M.H.; Davies, Fiona; Moutinho, Luiz; Jamal, Ahmad

Developing a Value-Based Measure of Market Orientation in an Interactive Service Relationship
pp. 779-808(30)
Authors: Chen, Shu-Ching; Quester, Pascale G.

Corporate Identity Modelling: A Review and Presentation of a New Multi-dimensional Model
pp. 809-834(26)
Authors: Suvatjis, Jean Yannis; de Chernatony, Leslie

Designing a Web-Driven Retail Marketing Simulation
pp. 835-858(24)
Authors: Pal, John; Stubbs, Mark; Lee, Anna

Benchmarking the RAE Returns of Marketing Professors' Journal Publications
pp. 879-896(18)
Authors: Dibb, Sally; Simkin, Lyndon

Book Review
pp. 897-898(2)
Author: Baker, Michael J.

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