Skip to main content

Can we identify compulsive buyers based on their personality? An application of the Personality Adjective Check List

Buy Article:

$15.05 plus tax (Refund Policy)

Compulsive buying (CB) - an uncontrolled urge to buy unneeded products - though not yet officially recognised as a mental disorder, causes significant impairments in financial, legal, social and occupational areas of functioning of an affected person. The goal of the current research was twofold: first, to investigate the link between CB and looking at more specific personality traits than the Big Five model, and second to determine whether compulsive buying tendency in a general consumer sample is indicative of potential personality problems. To this end the Personality Adjective Check List (PACL, Strack, 1991) was chosen to measure personality traits in consumers, an instrument with strong theoretical underpinnings based on Millon's evolutionary model of personality that differentiates and links healthy and abnormal character on a continuum (Millon, 1969). The results of hierarchical multiple regressions showed that dependence on self rather than others in maximising pleasure and minimising pain (independence) or uncertainty about how to derive the most pleasure (ambivalence) can make consumers more vulnerable to buy compulsively. Confident, Forceful and Sensitive personality styles were positively related to CB whereas Respectful related to CB negatively.
No Reference information available - sign in for access.
No Citation information available - sign in for access.
No Supplementary Data.
No Data/Media
No Metrics

Keywords: COMPULSIVE BUYING; MALADAPTIVE CONSUMER BEHAVIOUR; PERSONALITY; PERSONALITY ADJECTIVE CHECK LIST; UNCONTROLLED BUYING

Document Type: Research Article

Publication date: 2012-09-01

More about this publication?
  • Access Key
  • Free content
  • Partial Free content
  • New content
  • Open access content
  • Partial Open access content
  • Subscribed content
  • Partial Subscribed content
  • Free trial content
Cookie Policy
X
Cookie Policy
Ingenta Connect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more