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The Journal of Customer Behaviour is concerned equally with individual, household and organisational buyer behaviour.

Publisher: Westburn Publishers Ltd

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Volume 8, Number 3, Autumn 2009

Editorial
pp. 193-197(5)
Author: Baker, Michael J.

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In-store influences on consumers' grocery purchasing decisions: a qualitative investigation
pp. 221-236(16)
Authors: Bava, Christina M.; Jaeger, Sara R.; Dawson, John

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Hedonic meaning creation though Christmas consumption: a review and model
pp. 237-255(19)
Authors: Tynan, Caroline; McKechnie, Sally

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Total Relationship Marketing
pp. 293-297(5)
Author: Baker, Michael J.

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