@article {Koch:September 2008:1750-676X:29, author = "Koch, Alexander K.", author = "Shing, Hui-Fai", title = "Bookmaker and Pari-Mutuel Betting: Is a (Reverse) Favourite-Longshot Bias Built-In?", journal = "The Journal of Prediction Markets", volume = "2", year = "September 2008", abstract = "A widely documented empirical regularity in gambling markets is that bets on high probability events (a race won by a “favourite”) have higher expected returns than bets on low probability events (a “longshot” wins). Such favourite-longshot (FL) biases however appear to be more severe and persistent in bookmaker markets than in pari-mutuel markets; the latter sometimes exhibit no bias or a reverse FL bias. Our results help understand these differences: the odds grid in bookmaker markets leads to a built-in FL bias, whereas that used in pari-mutuel betting pushes these markets toward a reverse FL bias.", pages = "29-50(22)", url = "http://www.ingentaconnect.com/content/ubpl/jpm/2008/00000002/00000002/art00003" }