@article {Weinberg:October 2008:1071-4421:346, author = "Weinberg, Michaela Django", title = "Paulo and the Birds: Towards a Magical Realist Approach to Ethnography", journal = "The Communication Review", volume = "11", year = "October 2008", abstract = "This article explores how magical realism can be used as an analytic to study culture. I propose a magical realist epistemology that seeks to dismantle binaristic impulses by allowing for competing notions of reality to co-exist. This displacement of Western notions of “truth” compels Western ethnographers and their readers to imagine an alternative world where the magical and the mundane are mutually sustaining.", pages = "346-369(24)", url = "http://www.ingentaconnect.com/content/tandf/gcrv/2008/00000011/00000004/art00003" doi = "doi:10.1080/10714420802511226" }