Explores how to have a technical community adopt a new communication strategy that challenges the common practice of PowerPoint Reveals the sources of resistance to that communication strategy Finds that resistance is diminished when learners see the strategy
being used effectively by someone with credibility in that learner’s community
Document Type: Research Article
Publication date: November 1, 2009
More about this publication?
Technical Communication, the Society's journal, publishes articles about the practical application of technical communication theory and serves as a common arena for discussion by practitioners. Technical Communication includes both quantitative and qualitative research while showcasing the work of some of the field's most noteworthy writers. Among its most popular features are the helpful book reviews. Technical Communication is published quarterly and is free with membership.