Strategic Planning in a Nonprofit Organization: STC's Rochester Chapter Thinks Strategically
Authors: Boyd, Mary C.; Marra, Lori A.; Swanson, Sandra J.
Source: Technical Communication, Volume 44, Number 4, November 1997 , pp. 418-426(9)
Publisher: Society for Technical Communication
Abstract:Strategic plans are at the heart of successful organizations. This is also true for such organizations as STC chapters. In this article the authors discuss the processes used by members of the Rochester Chapter and the results achieved, when the chapter developed its first strategic plan in 1994.
Document Type: Research Article
Publication date: November 1, 1997
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