Connecting With Today's Mothers: Breastfeeding Support Online
Since the mid-1990s, women have been using the Internet to offer breastfeeding support to one another. As technology has rapidly changed, mothers have kept up with the pace and found ways to embrace the changes, using them to their advantage. It is essential for all who work with breastfeeding
mothers in a professional capacity to understand the generational differences that exist, oftentimes between mothers and providers. For lactation professionals, it is valuable to know how mothers use the Internet, and the platforms they are using, for breastfeeding support. Whether it is through
social media platforms or blogging, lactation professionals have more ways than ever before to help mothers by offering their expertise in online settings.
Keywords: BLOGGING; BREASTFEEDING; FACEBOOK; GENERATION X; MILLENNIALS; SOCIAL MEDIA
Document Type: Research Article
Publication date: 01 February 2014
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