EFFECT OF COMPOSITION OF OLFACTORY CUES ON IMPRESSIONS OF PERSONALITY
Ninety female undergraduates participated in an experiment investigating whether composition of three fragrances (perfumes) influenced impressions of personality traits of people who would wear each fragrance. Analysis of covariance with the variance due to liking of the fragrance (a
covariate) removed, revealed that fragrance composition influenced impressions of personality. Impressions made of affiliated fragrances (oriental and chypre) were more closely aligned than impression of the dissimilar (floral) fragrance for the multi-item Uninhibited and Traditional
Male factors and single item traits such as aggressive, confident, and assertive according to Tukey's tests. The floral fragrance produced significantly (p<.05) lower ratings in these instances. The findings suggest that compositional components of fragrances (olfactory cues) were
used in formation of impressions. This has implications for research of the role of olfactory cues in social and professional interactions.
Document Type: Research Article
Publication date: 01 January 1992
- The Journal's core purpose is scientific communication in the disciplines of Social Psychology, Developmental and Personality Psychology
- Editorial Board
- Information for Authors
- Submit a Paper
- Subscribe to this Title
- Terms & Conditions
- Contact the Publisher
- Search
- Manuscript Guidelines
- Ingenta Connect is not responsible for the content or availability of external websites
- Access Key
- Free content
- Partial Free content
- New content
- Open access content
- Partial Open access content
- Subscribed content
- Partial Subscribed content
- Free trial content