ATTRIBUTION OF PERSONAL CHARACTERISTICS IN TWO CULTURES
Abstract:Data on a set of rating scales and on an ability test were collected from 766 persons in two cultures. The American sample (n = 413) consisted of 186 college (90 male and 96 female) and 227 high school (110 male and 117 female) students. The Pakistani sample (n =353) consisted of 170 college (75 male and 95 female) and 183 high school (96 male and 87 female) students. Every person rated self and 15 significant others on a rating scale and took an ability test involving letter-series items. Results of factor analyses and multivariate analyses of variance demonstrated (a) substantial cross-cultural generality of psychosocial characteristics attributed to self and others, (b) significant (p < 0.001) cultural differences in self-esteem and esteem of others, as well as in perceptual differentiation, (c) significant (p <0.05) differences between males and females in the level of esteem and in perceptual diversity, (d) significant (p < 0.05) differences between high and low ability persons and between college and high school students in measures of esteem and perceptual discrimination, and (e) significant (p < 0.05) interaction effects involving two or more of the four independent variables (culture, education, ability, and sex). Results generally confirmed the main hypotheses postulated here and in some other related studies.
Document Type: Research Article
Publication date: 1978-01-01
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