Wildland‐Urban Interface Forest Entrepreneurs: A Look at a New Trend
Wildland‐Urban interface forest (WUIF) entrepreneurs are finding a niche in fragmenting forests. Most successful entrepreneurs are either scaling down from their forestry and logging backgrounds or scaling up from green industry. They are skilled in some aspects of working with WUIF owners but often need additional tools, including people and marketing skills, business plans based on hourly fee structure, and technical skills such as amenity silviculture and ecology. Successful entrepreneurs emphasize amenity and environmental qualities, offer diverse services and/or are well networked with complementary businesses, have an appropriate suite of equipment, charge by hour and job rather than commission, and have excellent people skills. A thriving WUIF service provider industry is needed for society to have the capacity to manage its urbanizing forest estate.
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Document Type: Research Article
Publication date: 2011-04-01
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- The Journal of Forestry is the most widely circulated scholarly forestry journal in the world. In print since 1902, the Journal has received several national awards for excellence. The mission of the Journal of Forestry is to advance the profession of forestry by keeping forest management professionals informed about significant developments and ideas in the many facets of forestry: economics, education and communication, entomology and pathology, fire, forest ecology, geospatial technologies, history, international forestry, measurements, policy, recreation, silviculture, social sciences, soils and hydrology, urban and community forestry, utilization and engineering, and wildlife management. The Journal is published bimonthly: January, March, May, July, September, and November.
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