Fighting Fire with Education: What Is the Best Way to Reach Out to Homeowners?

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Abstract:

Better understanding is needed of what makes educational efforts most effective in increasing public support for wildfire management and mitigation efforts. Results of a mail survey of homeowners in Incline Village, Nevada, indicate that personalized contact is key in the educational process and that which type of contact–government or personal–is more influential depends on the type of practice involved. Notably, prescribed burning appears to have more in common with defensible space than with thinning in terms of how homeowners respond to educational efforts.

Keywords: communication; environmental management; forest; forest management; forest resources; forestry; forestry research; forestry science; natural resource management; natural resources; public perception; wildfire; wildland-urban interface

Document Type: Regular Article

Affiliations: Research Social Scientist North Central Station USDA Forest Service 1033 University Place, Suite 360 Evanston IL 60201, Email: smccaffrey@fs.fed.us

Publication date: July 1, 2004

More about this publication?
  • The Journal of Forestry is the most widely circulated scholarly forestry journal in the world. In print since 1902, the Journal has received several national awards for excellence. The mission of the Journal of Forestry is to advance the profession of forestry by keeping forest management professionals informed about significant developments and ideas in the many facets of forestry: economics, education and communication, entomology and pathology, fire, forest ecology, geospatial technologies, history, international forestry, measurements, policy, recreation, silviculture, social sciences, soils and hydrology, urban and community forestry, utilization and engineering, and wildlife management. The Journal is published bimonthly: January, March, May, July, September, and November.
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