Movement Patterns of Tourists within a Destination
Authors: Mckercher, Bob; Lau, Gigi
Source: Tourism Geographies, Volume 10, Number 3, August 2008 , pp. 355-374(20)
Abstract:This paper reports on a study analysing the movements of tourists within an urban destination. A total of 78 discrete movement patterns was identified, which can be categorized into 11 movement styles. Data were analysed using GIS software. The large number of movement patterns is a reflection of the interaction of six factors: territoriality, the number of journeys made per day, the number of stops made per journey, participation in a commercial day tour, participation in extra-destination travel and observed patterns of multi-stop journeys. The 11 movement styles were influenced by territoriality and intensity of consumption.
Document Type: Research Article
Affiliations: School of Hotel and Tourism Management, The Hong Kong Polytechnic University, Hong Kong SAR
Publication date: August 2008