The role of emotion in social movement mobilization and political protest has received renewed attention in the past decade. However, few, if any, studies have followed the emotional trajectories of activists through their involvement in protest activity. This paper explores the significance
of emotion in rural protests in Britain since 1997. Drawing on first-hand and second-hand sources, it focuses on the emotions of participants in pro-hunting countryside marches and in farmers' demonstrations as they move through various stages of mobilization. It proposes the metaphor of a
‘ladder of emotions’ to describe the different emotions that are foregrounded as mobilization proceeds. It suggests that emotional responses to perceived threats to a landscape or place-rooted way of life to which individuals have an emotional attachment are important as motives
for political mobilization. These individual emotions are subsequently translated into collective action as emotions such as anger, frustration and desperation guide pathways for action. Successful mobilization also relies on participants overcoming initial emotions of fear or trepidation
at protest activity, giving way to emotions of pleasure and pride that enthuse activists and help reproduce and sustain campaigns.
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Document Type: Research Article
Institute of Geography and Earth Sciences, Aberystwyth University, Aberystwyth,SY23 3DB, UK
School of City and Regional Planning, Cardiff University, Cardiff,CF10 3WA, UK
Centre for Earth and Environmental Science Research, Kingston University, Kingston,KT1 2EE, UK
Wales Institute of Social and Economic Research, Data and Methods (WISERD), Aberystwyth University, Aberystwyth,SY23 3DB, UK
Publication date: 2012-09-01
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