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The role of business support organisations in the process of retailer internationalisation

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In the field of international retail research, there has been little attention paid to the role of business support organisations in the process of internationalisation. Given the barriers to foreign market expansion, the focus of this study is to investigate the importance of facilitating factors, in the form of business support organisations, which can assist retailers in the process of international expansion. A qualitative research methodology was employed and the findings provide evidence relating to three important areas: firstly, the types of business support programmes available to retailers seeking to internationalise from the UK, secondly, the barriers encountered by retail companies expanding overseas, and thirdly, how government and private organisations can assist in helping retailers overcome these hurdles.
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Keywords: barriers; business support; international expansion; retailers

Document Type: Research Article

Affiliations: 1: Ulster Business School, University of Ulster, Coleraine, Northern Ireland 2: Ashcroft International Business School, Anglia Ruskin University, Cambridge, UK

Publication date: 2009-09-01

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