ISSN 0959-3969 (Print); ISSN: 1466-4402 (Online)
Publisher: Routledge, part of the Taylor & Francis Group
Supermarkets in China: the case of Shanghai
An exploration of in-store brand-extension commitment efforts: or is brand loyalty always a good thing to have?
Verbeke, Willem; Ginkel, Xander Van; Borghgraef, Stefan; Farris, Paul
An empirical analysis of buying behaviour in UK high street womenswear retailing using the Dirichlet model
Brewis-Levie, Michael; Harris, Patricia
Who's responsible for the food shopping? A study of young Scottish couples in their 'honeymoon' period
Marshall, D.W.; Anderson, A.S.
Modes of goods acquisition in deprived neighbourhoods
Williams, Colin C.; Windebank, Jan
Value-oriented brand positioning
Herrmann, Andreas; Huber, Frank