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Communicating a “New” Environmental Vernacular: A Sense of Relations-in-Place

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This study focuses on communication as a lens and tool for reinvigorating and empowering marginalized cultural environmental relations. We use a community-based cultural approach to identify a core Hispanic premise of a sense of relations-in-place. This premise constitutes nature as a socially integrated space that provides the grounding for human relations, and differs from dominant Western discourses that constitute nature as an entity separate from humans. The study's interpretation of a more integrated orientation to environment has the potential to inform wider alternative ecocultural discourses and applications that are more inclusive, and perhaps more sustainable.

Keywords: Chicano/a; Ecocultural Premise; Environmental Communication; Environmental Meanings; Hispanic; Latino/a; Nature–Culture Binary; New Mexico; Relations-in-Place; Resolana; Sense of Self-in-Place; US Southwest

Document Type: Research Article


Publication date: December 1, 2011


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