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Publisher: Routledge, part of the Taylor & Francis Group

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Volume 29, Numbers 7-8, 1 May 2013

Brand vulnerability to product assortments and prices
pp. 735-754(20)
Authors: Dass, Mayukh; Kumar, Piyush; Peev, Plamen P.

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Ethical claims and labelling: An analysis of consumers' beliefs and choice behaviours
pp. 772-792(21)
Authors: Hoek, Janet; Roling, Nicole; Holdsworth, David

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Fashion creation and diffusion: The institution of marketing
pp. 836-860(25)
Authors: Atik, Deniz; Fırat, A. Fuat

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Co-production and self-service: The application of Service-Dominant Logic
pp. 861-881(21)
Authors: Hilton, Toni; Hughes, Tim

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Young adults and ‘binge’ drinking: A Bakhtinian analysis
pp. 933-949(17)
Authors: Hackley, Chris; Bengry-Howell, Andrew; Griffin, Christine; Mistral, Willm; Szmigin, Isabelle; Tiwsakul, Rungpaka Amy Hackley née

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