Journal of Marketing Management logo

Publisher: Routledge, part of the Taylor & Francis Group

More about this publication?
Related content
Volume 28, Numbers 13-14, 1 December 2012

< previous issue | all issues | next issue >

Favourites:Add to Favourites

Service integration and coordination in a complex world
pp. 1487-1490(4)
Authors: Aitken, Robert; Stringer, Carolyn; Ballantyne, David

Favourites:Add to Favourites

Evolving service for a complex, resilient, and sustainable world
pp. 1491-1503(13)
Authors: Lusch, Robert F.; Spohrer, James C.

Favourites:Add to Favourites

Service co-creation and value realisation
pp. 1504-1519(16)
Authors: Hilton, Toni; Hughes, Tim; Chalcraft, David

Favourites:Add to Favourites
Favourites:Add to Favourites

Experience sharing
pp. 1535-1552(18)
Authors: Chen, Tom; Drennan, Judy; Andrews, Lynda

Favourites:Add to Favourites

The co-creative practice of forming a value proposition
pp. 1553-1570(18)
Authors: Kowalkowski, Christian; Persson Ridell, Oscar; Röndell, Jimmie G.; Sörhammar, David

Favourites:Add to Favourites

Market solutions: Breaking free from dyad-centric logic and broadening the scope of S-D L
pp. 1571-1587(17)
Authors: Spencer, Robert; Cova, Bernard

Favourites:Add to Favourites

Managing and measuring value co-creation in business-to-business relationships
pp. 1588-1625(38)
Authors: Lambert, Douglas M.; Enz, Matias G.

Favourites:Add to Favourites

Institutional expertise in the Service-Dominant Logic: Knowing how and knowing what
pp. 1626-1641(16)
Authors: Purvis, Martin K.; Purvis, Maryam A.

Favourites:Add to Favourites
Favourites:Add to Favourites

Interpreting consumer choice: The behavioral perspective model
pp. 1644-1646(3)
Author: Maclaran, Pauline

Share Content

Access Key

Free Content
Free content
New Content
New content
Open Access Content
Open access content
Subscribed Content
Subscribed content
Free Trial Content
Free trial content
Cookie Policy
X
Cookie Policy
ingentaconnect website makes use of cookies so as to keep track of data that you have filled in. I am Happy with this Find out more