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Publisher: Routledge, part of the Taylor & Francis Group
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Editorial: Paradigmatic and Geographic Diversity in Marketing Theory and Practice
Tadajewski, Mark; Hewer, Paul
Marketing management and marketing research
Levy, Sidney J.
The effect of ambient scent on consumers' perception, emotions and behaviour: A critical review
Teller, Christoph; Dennis, Charles
Scientific marketing management and the emergence of the ethical marketing concept
Tadajewski, Mark; Jones, D.G. Brian
Consuming postcolonial shopping malls
Varman, Rohit; Belk, Russell W.
The mall as bazaar: How kiosks influence consumer shopping behaviour
Runyan, Rodney; Kim, Jung-Hwan; Baker, Julie
The coherence of inconsistencies: Attitude–behaviour gaps and new consumption communities
Moraes, Caroline; Carrigan, Marylyn; Szmigin, Isabelle
Exploring the forms of dysfunctional customer behaviour: A study of differences in servicescape and customer disaffection with service
Daunt, Kate L.; Harris, Lloyd C.
Competitive advantage, private-label brands, and category profitability
Pepe, Michael S.; Abratt, Russell; Dion, Paul
Performance implications of market orientation, marketing resources, and marketing capabilities
Ngo, Liem Viet; O'Cass, Aron