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Publisher: Routledge, part of the Taylor & Francis Group

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Volume 28, Numbers 1-2, 1 February 2012

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Marketing management and marketing research
pp. 8-13(6)
Author: Levy, Sidney J.

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Scientific marketing management and the emergence of the ethical marketing concept
pp. 37-61(25)
Authors: Tadajewski, Mark; Jones, D.G. Brian

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Consuming postcolonial shopping malls
pp. 62-84(23)
Authors: Varman, Rohit; Belk, Russell W.

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The mall as bazaar: How kiosks influence consumer shopping behaviour
pp. 85-102(18)
Authors: Runyan, Rodney; Kim, Jung-Hwan; Baker, Julie

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The coherence of inconsistencies: Attitude–behaviour gaps and new consumption communities
pp. 103-128(26)
Authors: Moraes, Caroline; Carrigan, Marylyn; Szmigin, Isabelle

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Competitive advantage, private-label brands, and category profitability
pp. 154-172(19)
Authors: Pepe, Michael S.; Abratt, Russell; Dion, Paul

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