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Publisher: Routledge, part of the Taylor & Francis Group

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Volume 25, Numbers 1-2, February 2009

Editorial
pp. 1-3(3)
Author: Hart, Susan

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Political Relationship Marketing: some macro/micro thoughts
pp. 5-29(25)
Authors: Henneberg, Stephan C.; O'Shaughnessy, Nicholas J.

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Management framework guiding strategic thinking in rapidly changing markets
pp. 31-49(19)
Authors: Cravens, David W.; Piercy, Nigel F.; Baldauf, Artur

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How does Relationship Management Infrastructure influence performance?
pp. 51-74(24)
Authors: Jarratt, Denise G.; Katsikeas, Constantine S.

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Retailer brands and the impact on innovativeness in the grocery market
pp. 75-95(21)
Authors: Anselmsson, Johan; Johansson, Ulf

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Eventalizing the marketing concept
pp. 191-217(27)
Author: Tadajewski, Mark

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