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Journal of Marketing Management logo

Publisher: Routledge, part of the Taylor & Francis Group

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Volume 21, Number 3, April 2005

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Editorial
pp. 265-266(2)
Author: Hart, Susan

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The Perils and Opportunities of Communicating Corporate Ethics
pp. 267-290(24)
Authors: Schlegelmilch, Bodo B.; Pollach, Irene

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Quality of Export Memory Content: A Conceptual Framework
pp. 291-306(16)
Authors: Sy-Changco, Joseph A.; Souchon, Anne L.; Evangelista, Felicitas

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Pricing of Services: An Empirical Analysis from the Greek Service Sectors
pp. 339-362(24)
Authors: Avlonitis, George J.; Indounas, Kostis A.

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How Do Organisational Members Perceive CRM? Evidence from a U.K. Service Firm
pp. 363-392(30)
Author: Plakoyiannaki, Emmanuella

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Customers' Responses to Retail Brand Extensions
pp. 393-419(27)
Authors: Alexander, Nicholas; Colgate, Mark

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An Examination of Consumers' Motives to Switch Energy Suppliers
pp. 421-440(20)
Authors: Walsh, Gianfranco; Groth, Markus; Wiedmann, Klaus-Peter

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Book Reviews
pp. 463-467(5)
Author: Peters, Linda D.

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