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Publisher: Routledge, part of the Taylor & Francis Group

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Volume 16, Number 6, July 2000

Editorial
pp. 541-543(3)
Author: Mayer, Richard

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The Zone of Tolerance : Insights and Influences
pp. 545-564(20)
Authors: Gwynne, Anne L.; Devlin, James F.; Ennew, Christine T.

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The External Contingency and Internal Characteristic of Relationship Marketing
pp. 583-595(13)
Authors: Chien, Charles S.; Moutinho, Luiz

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New Brands: Near-Instant Loyalty
pp. 607-617(11)
Authors: Ehrenberg, Andrew; Goodhardt, Gerald

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Bridging the Knowledge Divide: Issues on the Feminisation of Marketing Practice
pp. 635-646(12)
Authors: Madaran, Pauline; Catterall, Miriam

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Knick-knack Paddy-whack, Give a Pub a Theme
pp. 647-662(16)
Authors: Brown, Stephen; Patterson, Anthony

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