@article {McAuley:1999:0267-257X:445, author = "McAuley, Andrew and Sparks, Leigh", title = "Editorial", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "445-447", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00001", doi = "doi:10.1362/026725799785045888" } @article {Nancarrow:1999:0267-257X:449, author = "Nancarrow, Clive and Wright, Len Tiu and Alakoc, Beril", title = "Top Gun Fighter Pilots Provide Clues to More Effective Database Marketing Segmentation: The Impact of Birth Order", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "449-462", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00002", doi = "doi:10.1362/026725799785045833" } @article {Harris:1999:0267-257X:463, author = "Harris, Simon and Dibben, Mark", title = "Trust and Co-operation in Business Relationship Development: Exploring the Influence of National Values", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "463-483", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00003", doi = "doi:10.1362/026725799785045851" } @article {Lundstrom:1999:0267-257X:485, author = "Lundstrom, William J. and White, D. Steven and Chopoorian, Jack A.", title = "Attitudes of Contemporary European Women Toward Sex Role Portrayal, Company Image and Purchase Intention: The French versus U.S. Experience", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "485-493", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00004", doi = "doi:10.1362/026725799785045879" } @article {Egan:1999:0267-257X:495, author = "Egan, John", title = "Political Marketing: Lessons from the Mainstream", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "495-503", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00005", doi = "doi:10.1362/026725799785045806" } @article {Stewart:1999:0267-257X:505, author = "Stewart, David B. and McAuley, Andrew", title = "The Effects of Export Stimulation: Implications for Export Performance", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "505-518", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00006", doi = "doi:10.1362/026725799785045860" } @article {Ashill:1999:0267-257X:519, author = "Ashill, Nicholas J. and Jobber, David", title = "The Impact of Environmental Uncertainty Perceptions, Decision-Maker Characteristics and Work Environment Characteristics on the Perceived Usefulness of Marketing Information Systems (MkIS): A Conceptual Framework", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "519-540", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00007", doi = "doi:10.1362/026725799785045815" } @article {Hart:1999:0267-257X:541, author = "Hart, Susan and Smith, Andrew and Sparks, Leigh and Tzokas, Nikolaos", title = "Are Loyalty Schemes a Manifestation of Relationship Marketing?", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "541-562", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00008", doi = "doi:10.1362/026725799785045842" } @article {Miklas:1999:0267-257X:563, author = "Miklas, Sharon and Arnold, Stephen J.", title = "'The Extraordinary Self': Gothic Culture and the Construction of the Self", journal = "Journal of Marketing Management", volume = "15", number = "6", year = "1999", pages = "563-576", url = "http://www.ingentaconnect.com/content/routledg/jmm/1999/00000015/00000006/art00009", doi = "doi:10.1362/026725799785045824" }